These days one of the most fundamental aspects of attraction marketing is learning how to maximise our use of social media.

Social media and the way it encourages us to establish relationships, gives us a wonderful opportunity for creating our brand and web presence and it's usually free, although time consuming until you become very focused and quite strict with yourself about the time you allot to each site.

In order to make the most of social networking and other social media, you need to practise good time management though it does allow you much more leaway to personalise your networking with people. Social networks often have instant chat features as well as blogs, forums and groups where you can discuss and share your knowledge and experience in order to draw potential prospects to you.

Twitter is one of the most popular social media sites at the moment, although it can be tough to contain yourself and be able to say what you want to within 140 characters lol - it certainly took me a little while. Along with Facebook still being one of the most enthusiastically used social networking sites - you have a powerful arsenal if you just focus on these two at first.

One of the secrets to using social media effectively is to remember that you are there to establish your reputation, to become known as being a valuable resource, not to bombard people with your business opps and become known as the person everyone rushes to avoid (to be honest facebook and twitter have absolutely strict policies and it doesn't take much to get your account suspended or banned there so start slowly and build your friends and followers base gradually).

When you choose friends gather them for their similar interests to you, look at them in light of common factors, in facebook the easiest way to do this is to use groups that you are interested in and find that you can impart information effectively within and then gradually befriend the people there, this is the best way because facebook won't allow you to view another persons full profile before you are friends. When you request a friendship with someone, tell them where you found them and what common interest you seem to share, this will encourage them to accept you and be willing to start a dialogue with you.

This will get you off to a decent start, - make no mistake, social networking and using social media are incredibly effective marketing tools, they just take time and a softly, softly approach giving you time to develop a relationship of mutual respect with your friends and followers before you do business together..

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